Forum Summit: Making Apps Work for Your Business
Results from The Forum's Consumerisation Reality Checker showed that a majority of 52.5% of respondents are developing business applications or 'Apps' for use on mobile devices by their customers.
In the age of the smartphone, it is more important than ever before to create the right Apps for the use of consumers and the business. IT Departments are becoming increasingly involved in assisting their colleagues in Sales and Marketing to create and develop Apps that can help grow their business and stay ahead of the curve. Apps are also becoming invaluable to internal stakeholders, helping them work more effectively and efficiently.
What kind of App should your business be creating? How should they be developed and how do you manage the data that's collected?
Discussion will focus on the key areas for the successful development of Business Apps and will be supported by presentations on the Real IT Awards-winning Pizza Express App and from A&N Media.
Who should attend
- How can IT Departments further support Marketing & Sales?
- Developing applications & services for smart / consumer devices
- Tools, Products & Suppliers
- Governance & Quality
- Controlling the data
- Apps for Internal Stakeholders
"The Corporate IT Forum is a fantastic level check, free of vendor sell and consultancy hype. I like the open sharing of experience…"
"We get valuable knowledge and experience from members of The Corporate IT Forum. This helps us to make better and informed decisions to reach our business goals…"
"The knowledge from other people on what they are doing/have done is invaluable to my team"
"The workshop validated the marketplace for supplier apps; participants were of a uniformly high standard; personally, I value highly the ethos of the Forum in the fact that it is supplier independent"